Founded by A&S alumnus Darren Anderson and A&S Professor Cynthia Goh, Vive Crop Protection secures $34M

August 22, 2022 by BetaKit Josh Scott

After establishing a presence south of the border, Vive Crop Protection has secured nearly $34 million CAD ($26 million USD) in Series C financing to fuel its research and development (R&D) plans and geographic expansion efforts. The startup wants to move into Canada, California, and explore other new markets in Latin America, Asia, and Africa.

Vive Crop Protection co-founder and CEO Darren Anderson (HBSc 2001; MSc 2003; PhD 2006) believes the Mississauga-based AgTech startup can become agriculture’s “highest velocity innovation engine” on the input side. He thinks this because Vive doesn’t do discovery and works with existing active ingredients that are synthetic or bio-based. Using precision chemistry, Vive provides United States (US) growers with a wide variety of crop protection products designed to help them use existing agricultural inputs like pesticides, biostimulants, and fertilizers more effectively.

Through its offerings, Vive aims to help farmers achieve greater yields while also reducing their environmental impact.

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